Visitor FAQ - SINOLABEL 2027 | label technology show

What does Sino-Label showcase?

Focusing on the entire label printing supply chain around the core philosophy of "Digital, Intelligent, Sustainable," the exhibition covers the following product categories:

Category	Representative Products
Label Printing Equipment	Flexographic, digital, and inkjet printing machines; combination presses; rotary printing presses, etc.
Post-press & Converting	Die-cutting machines, slitting machines, foil stamping machines, labeling machines, label inspection systems, etc.
Innovative Materials	Pressure-sensitive/self-adhesive labels, film materials, eco-friendly inks, biodegradable materials, linerless labels, etc.
Smart Labels (RFID)	RFID converting/packaging equipment, readers and writers, finished RFID/NFC labels, chips, antennas, etc.
Anti-counterfeiting & Traceability	Security materials, variable data printing systems, brand protection, and digital marketing solutions
Prepress & Supporting Systems	Prepress software, CTP platemaking, color management, environmental control systems, etc.

The show also feature 7 Featured Thematic Zones: Smart Factory 4.0, Digital Label Production Line, Digital Label Brand Pavilion, Green Label Materials, Eco-friendly Flexo Zone, RFID Smart Zone, Anti-counterfeiting & Traceability Zone, and Label Finishing & Converting Upgrade Zone.

About the SINO-LABEL

SINO-LABEL 2027 will be held on March 4-6, 2027 at Area A, China Import and Export Fair Complex, Guangzhou, P.R. China.

What are the opening hours of the trade fair?

The exhibition will be open at the time slots below during the show period:
4-5 March 2027 9:30am – 5:30pm
6 March 2027 9:30am – 4:00pm
(Admission stops 30 minutes before closing)

What are the projected numbers of exhibitors for SINO-LABEL ?

There will be around 1,000 exhibitors attending the trade fair.

What should I do if I would like to visit SINO-LABEL ?

Visitors can pre-register for SINO-LABEL 2027 through our official website.

What are the admission policies for SINO-LABEL ?

The exhibition is open for trade and business visitors only. The general public and visitors aged under 18 will not be admitted. According to relevant regulations, the exhibition requires real-name authentication onsite.

Chinese visitors must present their Visitor eBadge and their PRC Resident Identity Card for admission.
Foreign visitors and visitors from Hong Kong, Macao and Taiwan must present their Visitor Badge and their valid identity documents (e.g. Passport / Mainland travel permit for Hong Kong and Macao residents / Mainland travel permit for Taiwan residents) for admission.

How much is the admission fee of SINO-LABEL ?

SINO-LABEL 2027 offers free admission to trade visitors.

Who should I contact if I have any questions about online registration?

For inquiries on pre-registration, please contact us via printpack.hkpr@adsale.com.hk.

How can I get the Visa Invitation Letter from the SINO-LABEL organizer?

Visitors could visit the Invitation Letter for Visa Application page to apply for the Invitation Letter issued by the SINO-LABEL organizer.

Where can I find the accommodation during the show?

Visitors could visit the Travel Agency & Accommodation Information page to view our suggested hotels and to book hotel via our official travel agency.

How can I travel to the show venue?

Please click our Venue and Transportation page for details.

How can I access the exhibitor list of SINO-LABEL?

Please access Online Exhibition for the exhibitor list.

Can large printing equipment be purchased and signed directly at the exhibition?

Yes. The exhibition serves as a vital platform for trade and supports on-site contract signing. Visitors can conduct in-depth negotiations, technical evaluations, and sample testing directly on-site, as well as schedule factory visits. Once contract terms and procedures are finalized, the deal can be signed.

Can solutions for short-run and personalized orders be found at the exhibition?

Yes. Digital label printing and related post-press processes are key highlights of the show, specifically tailored for small-batch, multi-version, and quick-changeover production scenarios. Final production capacity and cost efficiency can be thoroughly evaluated through post-event sample testing and commercial assessments with exhibitors.

What smart label applications can be seen at the exhibition?

Visitors can explore technologies and solutions spanning RFID, NFC, variable data printing, anti-counterfeiting and traceability, and interactive QR/barcode scanning. Specific exhibits are subject to the official exhibitor directory and highlighted show features for the current edition.

What preparations should be made before participating or visiting?

It is recommended to complete pre-registration in advance via the official website. Before attending, clarify your machinery/material requirements list and budget range. As the co-located exhibition covers a large area, planning your route by sector or pre-booking appointments with key exhibitors is highly advised.

What are the practical benefits of the four-in-one mega event for visitors?

It allows visitors to connect with suppliers across multiple sectors—including labeling, printing, packaging machinery and materials, and finished packaging products—all within a single trip. This reduces repetitive travel and makes it easier to conduct cross-category comparisons of equipment, materials, and complete production line solutions.

What is the relationship between Sino-Label and the Printing South China?

The two events are co-located exhibitions held concurrently at the same venue (Area A of the China Import and Export Fair Complex in Guangzhou) by the same organizer. Their relationship is characterized by:

Complementary Supply Chains: While Printing South China focuses on general printing processes, Sino-Label concentrates on the specialized label printing segment, creating a distinct yet naturally connected positioning.
Four-in-One Synergy: Together with Sino-Pack and PACKINNO, they form a complete industry chain matrix spanning "Printing → Labeling → Packaging → Finished Products." Across all four exhibitions, the event totals 150,000 m², featuring over 2,200 exhibitors and attracting more than 130,000 professional visitors.
One-Stop Visitor Experience: Attendees can access all four shows with a single badge, allowing them to efficiently evaluate suppliers within a single trip without traveling to multiple events.

Why should I pre-register for SINO-LABEL 2027 in advance?

Pre-registering for SINO-LABEL 2027 is essential to secure fast, complimentary entry, skip long on-site queues, and access early information on exhibitors and industry trends.

Can I collect my visitor badge in advance?

According to relevant regulations, the exhibition requires real-name authentication.

To facilitate the admission for visitors with the PRC Resident Identity Card, a Visitor eBadge will be issued to the visitor in advance. Visitor eBadge will be sent via SMS and email, and the visitor can also retrieve it through SINO-LABEL WeChat Account.
For onsite admission, foreign passport holders, as well as those with Mainland Travel Permits for Hong Kong and Macau Residents or Taiwan Residents, must present their confirmation letter at the “Overseas Visitor Counter” during the show (March 4-6, 2027) to redeem their visitor badge.

Can I modify the pre-registration information if it is wrongly filled?

Visitors are liable for providing the correct information and reviewing the information before submission. All provided information should be matched with their identity documents presented onsite. Any incorrect information may lead to being rejected for admission. You may send the request to printpack.hkpr@adsale.com.hk to edit the contact information or update the profile details. In case there is any incorrect information, the visitor should update the organizer as soon as possible prior to the show.

After pre-registration, how can I enter the fairground?

According to relevant regulations, the exhibition requires real-name authentication and face recognition for venue admission.

For visitors who received “Visitor eBadge”: This Visitor eBadge for admission will be sent to the visitors via SMS and email. Alternatively, they can retrieve the eBadge by logging in to the SINO-LABEL official WeChat Account. The visitor must present the documents listed below for admission:
1. PRC Resident Identity Card
2. Visitor eBadge
For visitors who received “Visitor Pre-Registration Confirmation Letter”: The visitors can save the confirmation letter on a mobile device or print it out. To redeem the visitor badge at the “Overseas Visitor Counter” during the show, visitors must present the documents listed below for identity validation:
1. Identity Document (e.g. Passport / Mainland travel permit for Hong Kong and Macao residents / Mainland travel permit for Taiwan residents)
2. Visitor Pre-Registration Confirmation Letter
3. Two Business Cards

What should I do for not receiving the Visitor eBadge / confirmation email or losing it?

Visitors may send the request to printpack.hkpr@adsale.com.hk to retrieve the confirmation email.

The China International Exhibition on Label Printing Technology 2027

Area A, China Import & Export Fair Complex, Guangzhou, PR China

2027.3.4-6

General